About

Independent shopsdeserve betterthan a link in bio.

Vylvet is the storefront, product list, payments and delivery stack that a small business would otherwise have to assemble from several vendors and a developer.

01 /The problem

Getting online costs more than it should

Not in software - in coordination. A developer, a designer, a payments integration, a domain, and someone to keep it all running. That bill is why most independent shops still sell through a phone number and a DM.

02 /What we built

One thing instead of five

A merchant signs up, imports their catalog, arranges their page and publishes. The infrastructure underneath - hosting, certificates, checkout, payouts, order tracking - is already there and is not their problem.

01
The shop owns the customer
Orders, customer details and the catalog belong to the merchant, exportable at any time. A storefront that holds your customers hostage is a marketplace wearing a costume.
02
The address should be yours
Every store can move to its own domain. Building an audience on a subdomain someone else controls is a bad trade, so we make leaving it easy rather than difficult.
03
No developer required
If a task needs someone technical, we have not finished building it. Storefront, catalog, domain, payments and analytics are all set up from the dashboard.
04
Show real numbers
What sold, what did not, and what people searched for and could not find. Useful to someone running a shop, not only to someone who reads dashboards for a living.

03 /Who it is for

Anyone running a small business

Beauty supply, skincare, haircare, barbershops, boutiques, wellness. The shops on Vylvet are mostly one to five people who know their products and their customers better than any platform does, and who do not have an afternoon to lose to DNS records or a payments integration.

If you already sell through a POS, your product list comes across. If you sell through Instagram and a phone number, this is the first time that becomes a real store.

In the press